The rich fragrance, intense yet smooth, is enhanced by the freshness of spices and the sensuality of a lingering woody-amber trail. Elegance, masculinity and strength, combined with sensuality, create the signature fragrance of a man you won't forget. The bottle, true to Mr. Armani's design ethos, consists of plain surfaces, right angles and a geometric motif. It pays tribute to the art deco architecture by which it was inspired.