Provides immediate relief of itch that lasts up to 8 hours. Breaks the bothersome itch-scratch cycle by immediately calming and numbing the itch. This fast absorbing, lightweight lotion spreads easily over skin without any medicinal odor and is free of fragrances that can irritate sensitive skin. Additionally, relieves itching at nighttime for less trouble falling asleep/frequent awakenings due to itch. Designed for sensitive skin. Appropriate for use on children and for atopic dermatitis.