Cosmetic Executive Women

CEW 2006 Beauty Awards


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Maybelline New York

Moisture Extreme Lipcolor

Finalist

Maybelline New York Moisture Extreme Lipcolor is the first-to-mass formula (patent pending) that contains both skin and sun protectants (SPF 15.) Allantoin, an active anti-chap ingredient, provides intense moisturization in an exclusive gel-based formula. The gel-based system creates a lightweight texture and allows color to glide on smoothly, never bleeding or feathering. Moisture Extreme is available in 44 different shades.

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